Head Injury Education Program

Richard Childress Racing and the Childress Institute for Pediatric Trauma are teaming up with the Joshua’s Friends Foundation, and the Safe Kids Worldwide organization to promote helmet safety this month with two events at local elementary schools in the Piedmont Triad. The head injury education program will feature members of the No. 3 NASCAR Nationwide Series pit crew, the No. 27 Sprint Cup Series pit crew, officers of the Greensboro Police Department and officers of the Winston-Salem Police Department’s bike patrol. The guest speakers will talk to students at Archer Elementary School in Greensboro and Old Town Elementary School, in Winston-Salem. The students will also be properly fitted for, and receive, a free bike helmet.

The local police department’s bike patrol and the RCR pit crew members will speak about how important wearing a helmet is in their job.

Members of the media are invited to attend either of the two events and can RSVP to pbudd@rcrracing.com and kathomps@wakehealth.edu.

Who: No. 3 Nationwide Series Team, Greensboro Police & second-grade students
Date: Tuesday, May 13, 2014
Location: Archer Elementary School, 2610 Four Seasons Blvd., Greensboro, N.C. 27407
Time: 9:00 a.m. EST


Who: No. 27 Sprint Cup Series Team, The Winston-Salem Police Department’s Bike Patrol, & third-grade students
Date: Wednesday, May 14, 2014
Location: Old Town Elementary, 3930 Reynolda Road, Winston-Salem, NC 27106
Time: 9:00 a.m. EST


Additional attendees at both events:

  • Bob Gfeller, Executive Director, Childress Institute for Pediatric Trauma
  • Luly Beckles, Founder of the Joshua’s Friends Foundation
  • Donna Joyner, Safe Kids Northwest Piedmont Coordinator
  • Ginger Wilkins, Pediatric Trauma Program Manager, Wake Forest Baptist Health’s Brenner Children’s Hospital

*Interviews available upon request


Thank you in advance and we appreciate your interest. If you would like to know more information about the program please contact Kara Thompson, Communications Liaison, Childress Institute for Pediatric Trauma.


Media Contact:

Patrick Budd, Communications Manager
Richard Childress Racing
609-970-3984, pbudd@rcrracing.com

Kara Thompson, Communications Liaison
Childress Institute for Pediatric Trauma
336-491-9766, kathomps@wakehealth.edu